We’re on a mission to be the plant powered textured haircare brand that makes a difference to the industry, one sustainable initiative at a time.
Reduced Plastic? Fantastic.
Have you been properly introduced to our new aluminium bottles?
We’re thrilled to share that we’ve moved away from standard plastic bottles. Our new bottles are now made from infinitely recyclable aluminium.
stats we just can't ignore
In the UK alone 520 million bottles of shampoo are thrown away every year, which can take up to 450 years to decompose.
Find out more about how we give back